I'm Alok, a designer who simplifies complex B2B SaaS systems && builds 0-to-1 products

  • 9+ Years
  • E-Commerce
  • EdTech
  • PRTech
  • Automotive
  1. 2024-25, Tekion Rebuilding appointment booking setups to make them upto 83% quicker to update Brain behind dealership appointment booking systems, the redesign made setting changes faster, increased resource visibility & predictability, prevented revenue losses B2B SaaS System Design Interaction Design User Feedback Analysis
  2. 2024, Tekion Designed new contactless-style kiosk application ecosystem for customers Critical go-live blocker, this app allows vehicle drop & pickup independently, frees up dealerships resources, increases revenue by processing more appointments Zero-to-one B2C + B2B SaaS System Design Secondary Research Interaction Design
  3. 2021, Wizikey Re-designed Media Management product suite for campaign creation, management and analytics tracking Re-designed a crucial platform connecting companies with journalists & publications, accommodated key pricing & new SKUs into redesign, leading to smoother process & fewer errors B2C + B2B Building Requirements Analytical Research Interaction Design User Interviews & User Testing